HERE’S HOW SHOPEE SUPPORTS MSMES IN VISAYAS AND MINDANAO

Shopee has outlined several initiatives aimed at helping micro, small, and medium enterprises (MSMEs) in the Visayas and Mindanao strengthen their presence in e-commerce, based on official statements from the company. The platform is promoting onboarding programs that guide new sellers through store setup, product listing, and digital payment systems. Training sessions, which include webinars and localized workshops, are being used to introduce participants to online marketing tools and order management features. Company representatives say these efforts are meant to make it easier for regional entrepreneurs to enter and navigate the online marketplace.

According to initial information, Shopee is also working with local government units and partner organizations to reach more MSMEs outside major urban centers. These collaborations typically focus on identifying small businesses that have limited access to digital platforms and offering them structured support. In several cities across Visayas and Mindanao, the company has highlighted success stories of merchants that reportedly increased sales after adopting online channels. Industry observers note that such programs align with broader government campaigns encouraging digitalization among small enterprises.

Current updates from Shopee indicate that the platform is expanding its seller education materials to cover logistics optimization and customer service standards. The company has emphasized the role of integrated courier services and fulfillment options in helping regional MSMEs ship products more efficiently across the country. There are also ongoing efforts to promote in-app marketing tools, such as vouchers and promotional campaigns, which sellers can use to reach new buyers. These initiatives are being monitored to assess how they affect sales volume and participation rates among merchants in Visayas and Mindanao.

What is confirmed so far is that Shopee’s support framework for MSMEs in these regions centers on training, platform access, and partnerships with local stakeholders. Further data on long-term business outcomes, such as job creation or sustained revenue growth, have not yet been fully detailed in public reports. Officials and partner groups are expected to release more information as program evaluations progress. For now, available records indicate that more small businesses in Visayas and Mindanao are testing online selling channels through Shopee’s initiatives.